PIMS® Profit Impact of Market Strategy® – Online Publications
Introduction to PIMS Lubes and Greases Benchmarking Study
Evidence based performance improvement
Good benchmarking versus bad benchmarking
The full potential for your business
The meaning and value of customer value
Evidence on start-up businesses
Does eTrade portend the death of the salesman?
Balancing advertising and promotion for fast moving brands
The unprofitability of modern technology
Getting the right business metrics