{"id":17656,"date":"2017-09-11T10:01:28","date_gmt":"2017-09-11T10:01:28","guid":{"rendered":"https:\/\/www.malik.management\/?page_id=17656\/"},"modified":"2017-09-11T10:06:24","modified_gmt":"2017-09-11T10:06:24","slug":"%e7%ae%a1%e7%90%86%e7%9a%84%e6%9c%ac%e8%b4%a8","status":"publish","type":"page","link":"https:\/\/www.malik-management.com\/zh-hans\/%e7%ae%a1%e7%90%86%e7%9a%84%e6%9c%ac%e8%b4%a8\/","title":{"rendered":"\u7ba1\u7406\u7684\u672c\u8d28"},"content":{"rendered":"
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\u7ba1\u7406\u7684\u672c\u8d28<\/h2>\n<\/div>\n<\/div>
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2009\u5e74\u7b2c\u4e00\u5c4a\u5f7c\u5f97-\u5fb7\u9c81\u514b\u5168\u7403\u8bba\u575b<\/h3>\n

“\u5f7c\u5f97-\u5fb7\u9c81\u514b\u662f\u610f\u8bc6\u5230,\u7406\u89e3\u5e76\u89e3\u51b3\u7ba1\u7406\u7684\u5173\u952e\u95ee\u9898,\u65e2\u8fde\u7eed\u6027\u4e0e\u53d8\u5316,\u4fdd\u62a4\u4e0e\u521b\u65b0,\u793e\u533a\u4e0e\u793e\u4f1a,\u4f1f\u5927\u7684\u60f3\u6cd5\u4e0e\u4eba\u7c7b\u7684\u52aa\u529b\u95f4\u7684\u52a8\u6001\u76f8\u4e92\u4f5c\u7528\u7684\u7b2c\u4e00\u4eba. \u4ed6\u521b\u5efa\u4e86\u793e\u4f1a\u751f\u6001\u5b66–\u7406\u8bba\u4e0e\u5b9e\u8df5\u4e24\u8005\u517c\u987e.” \u2013 \u5f17\u96f7\u5fb7\u8499\u5fb7-\u9a6c\u5229\u514b<\/p>\n<\/div>\n<\/div>\n<\/div>

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“\u8fc7\u53bb\u4e09\u5341\u5e74,\u7ba1\u7406\u51fa\u73b0\u4ee5\u6765,\u5f17\u96f7\u5fb7\u8499\u5fb7-\u9a6c\u5229\u514b\u6210\u4e3a\u4e86\u6b27\u6d32\u7684\u9876\u5c16\u5206\u6790\u5bb6\u548c\u7ba1\u7406\u5b66\u4e13\u5bb6\u53ca\u4ee5\u987e\u95ee\u8eab\u4efd\u5bf9\u7ba1\u7406\u5b66\u8fdb\u884c\u5851\u9020\u7684\u5f3a\u5927\u529b\u91cf.\u4ed6\u662f\u4e00\u4e2a\u6307\u6325\u8005–\u65e0\u8bba\u662f\u7ba1\u7406\u7406\u8bba\u8fd8\u662f\u5b9e\u8df5.”–\u5f7c\u5f97-\u5fb7\u9c81\u514b <\/p>\n<\/div>\n<\/div>

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\u5f7c\u5f97-\u5fb7\u9c81\u514b\u5c06\u7ef4\u4e5f\u7eb3\u53d8\u4e3a\u7ba1\u7406\u7684\u9ea6\u52a0 <\/h3>\n

\u5f7c\u5f97-\u5fb7\u9c81\u514b1909\u5e7411\u670819\u65e5\u51fa\u751f\u4e8e\u7ef4\u4e5f\u7eb3,\u4ee5”\u7ba1\u7406\u4e4b\u7236”\u95fb\u540d.\u4ed6\u5bf9\u73b0\u4ee3\u7ba1\u7406\u5b66\u7684\u5851\u9020\u548c\u5f71\u54cd\u7a0b\u5ea6,\u901a\u8fc711\u670818,19\u65e5\u524d\u5f80\u7ecf\u4ed6\u53d8\u4e3a\u7ba1\u7406\u7684\u9ea6\u52a0\u7684\u7ef4\u4e5f\u7eb3\u53c2\u52a0\u4e3a\u671f\u4e24\u5929\u7684\u9996\u5c4a\u5168\u7403\u5f7c\u5f97-\u5fb7\u9c81\u514b\u8bba\u575b\u7684\u8457\u540d\u7ba1\u7406\u5b66\u601d\u60f3\u5bb6\u4eec\u53ef\u89c1\u4e00\u822c:<\/p>\n

\u666e\u62c9\u54c8\u62c9\u5fb7(C.K. Prahalad), \u67e5\u5c14\u65af-\u6c49\u8fea(Charles Handy), \u5f17\u96f7\u5fb7\u8499\u5fb7-\u9a6c\u5229\u514b(Fredmund Ma\u00adlik) , \u91cc\u514b-\u534e\u4f26(Rick Warren), \u83f2\u5229\u666e-\u79d1\u7279\u52d2(Philip Kotler)\u548c\u8d6b\u5c14\u66fc-\u897f\u8499\u53ea\u662f\u8fd9\u4e9b\u4f1f\u5927\u7684\u540d\u5b57\u4e2d\u7684\u4e00\u5c0f\u90e8\u5206. \u4ed6\u4eec\u7684\u8d21\u732e\u8bc1\u660e\u4e86\u5fb7\u9c81\u514b\u7684\u65b9\u6cd5\u53ca\u5176\u5bf9\u5f53\u4eca\u7ba1\u7406\u6311\u6218\u7684\u76f8\u5173\u6027\u7684\u5de8\u5927\u5e7f\u5ea6\u4e0e\u6df1\u5ea6.<\/p>\n

\u9996\u5c4a\u5168\u7403\u5fb7\u9c81\u514b\u4f1a\u8bae\u7684\u4eae\u70b9\u4e4b\u4e00\u662f\u5fb7\u9c81\u514b98\u5c81\u7684\u9057\u5b40,\u591a\u4e3d\u65af-\u5fb7\u9c81\u514b\u535a\u58eb\u7684\u6765\u8bbf.\u5f53\u5979\u901a\u8fc7\u9ea6\u514b\u950b,\u7528\u5979\u5bcc\u6709\u6d3b\u529b,\u5e7d\u9ed8\u548c\u9a84\u50b2\u7684\u65b9\u5f0f\u8bb2\u8ff0\u4ed6\u4eec\u5171\u540c\u751f\u6d3b\u7684\u8f76\u4e8b\u65f6,\u83b7\u5f97\u4e86\u5168\u573a\u8d77\u7acb\u9f13\u638c,\u4ee5\u8868\u5f70\u5e76\u611f\u8c22\u5979\u7684\u53d1\u8a00\u53ca\u4e0e\u5927\u5bb6\u5206\u4eab\u4e00\u70b9\u70b9\u5979\u4e2a\u4eba\u8bb0\u5fc6\u7684\u72ec\u7279\u673a\u4f1a.<\/p>\n<\/div>\n<\/div>\n<\/div>

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